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Tests that are ready to go:
Language | Description | Links | Priority | Status | Time Frame | Notes | Split Test Ticket | Creative Ticket | DEV Ticket | ||||||||||||||||
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| EN - CA | Combine test Encourage customer purchase more in the presale story. Concept: Our guy purchased other two additional items and then another 3 as gifts for his family. He regretted to not buy the 5 altogether since the 5 piece discount is incredible. | https://www.thegadgetreviewguy.com/ca/pre-1-new-a.html https://www.thegadgetreviewguy.com/ca/index-up1.html https://www.thegadgetreviewguy.com/ca/order-up1.html https://www.thegadgetreviewguy.com/ca/special-offer-boost.html https://www.thegadgetreviewguy.com/ca/special-offer-adapter-v1.html | Relaunching? |
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| EN - US | Buy 1 More SuperBoost upsell (2-page variation) | https://www.thegadgetreviewguy.com/en/order-up1.html https://www.thegadgetreviewguy.com/en/special-offer-boost.html https://www.thegadgetreviewguy.com/en/special-offer-adapt.html |
Upsell Tests:
- Buy 1 More (2-page variation)
- 3in1 adapter
- Mirrorcast
- AirTVPlayer
This test will be split into 2 parts.
First: Testing:
- 3in1 adapter
- Mirrorcast
- AirTVPlayer
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| EN - UK | Instead of the sliding card (or split test vs sliding card) change the content of the FOMO to notoriously reflect some cases where customers bought more than one. Easier and faster to implement than the sliding card, but the lower possible impact in performance. | https://www.thegadgetreviewguy.com/en/order-fomo.html?fomo=1 |
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| EN - US | Real comments on the SuperBoost checkout | https://www.thegadgetreviewguy.com/en/order-v1-fb.html | Run August 19th |
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| EN - US | Add the number of people looking at the offer right now. | https://www.thegadgetreviewguy.com/en/order-view.html?iep=true | https://dfoglobal.invisionapp.com /share/TFSY1BH4CVN |
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| EN - CA | Move Pricing Test from DE/UK/US to CA - FR - DK - NO - NL - SE | https://www.thegadgetreviewguy.com/ca/order-hc-ship.html https://www.thegadgetreviewguy.com/ca/order-prc1.html https://www.thegadgetreviewguy.com/ca/order-prc2.html | 1 | CA | |||||||||||||
| FR | Move Pricing Test from DE/UK/US to CA - FR - DK - NO - NL - SE | https://www.thegadgetreviewguy.com/fr/order-hc-ship.html https://www.thegadgetreviewguy.com/fr/order-prc1.html https://www.thegadgetreviewguy.com/fr/order-prc2.html | 1 | LIVE | FR | ||||||||||||
| DK | Move Pricing Test from DE/UK/US to CA - FR - DK - NO - NL - SE | https://www.thegadgetreviewguy.com/dk/order-hc-ship.html https://www.thegadgetreviewguy.com/dk/order-prc1.html https://www.thegadgetreviewguy.com/dk/order-prc2.html | 1 | LIVE | DK | ||||||||||||
| NO | Move Pricing Test from DE/UK/US to CA - FR - DK - NO - NL - SE | https://www.thegadgetreviewguy.com/no/order-hc-ship.html?iep=true https://www.thegadgetreviewguy.com/no/order-prc1.html?iep=true https://www.thegadgetreviewguy.com/no/order-prc2.html?iep=true | 1 | NO | |||||||||||||
| NL: | Move Pricing Test from DE/UK/US to CA - FR - DK - NO - NL - SE | https://www.thegadgetreviewguy.com/nl/order-hc-ship.html?iep=true https://www.thegadgetreviewguy.com/nl/order-prc1.html?iep=true https://www.thegadgetreviewguy.com/nl/order-prc2.html?iep=true | 1 | NL | |||||||||||||
| SE: | Move Pricing Test from DE/UK/US to CA - FR - DK - NO - NL - SE | https://www.thegadgetreviewguy.com/se/order-hc-ship.html?iep=true https://www.thegadgetreviewguy.com/se/order-prc1.html?iep=true https://www.thegadgetreviewguy.com/se/order-prc2.html?iep=true | 1 | SE | |||||||||||||
| AU | Move Pricing Test from DE/UK/US to CA - FR - DK - NO - NL - SE | https://www.thegadgetreviewguy.com/au/order-hc-ship.html https://www.thegadgetreviewguy.com/au/order-prc1.html https://www.thegadgetreviewguy.com/au/order-prc2.html | 1 | AU | |||||||||||||
| EN - US | Warranty Upsell | https://thegadgetreviewguy.com/en/special-offer-warranty20.html https://thegadgetreviewguy.com/en/special-offer-warranty40.html | 1 | DONE |
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| EN - US | Create Offer Wall: Recommended Product List: By Category: Household: • Mindinsole • Shower Head Electronic: • Old TV antenna • 3-in-1 lens Kit • Heat Gun • OBD2 Car Plug • Mirror Cast • Miniclick | https://www.thegadgetreviewguy.com/en/confirm-up.html | Demographic : Age: 45+ Male/Female | ||||||||||||||
| EN - US | Interstitial Selection Test: Update Yellow Bar to say Your discount has been applied. | https://www.thegadgetreviewguy.com/en/index-a.html | 2 | ||||||||||||||
| EN - US | CTA / OP - 50% discount test: Update CTA on Super boost interstitial page to say: "Apply 50% discount" Update OP Yellow bar to say " 50% OFF Discount has been Applied!" | ||||||||||||||||
| EN - US | Interstitial headline test: Test 2 Headings on SuperBoost interstitial page Update OP Yellow bar to say 50% Off has been applied | https://www.thegadgetreviewguy.com/en/index-head1.html https://www.thegadgetreviewguy.com/en/index-head2.html https://www.thegadgetreviewguy.com/en/order-cta.html | |||||||||||||||
| DE | Add floating CTA to the presale starting after the second image | presale | LIVE | ||||||||||||||
| UK | Add floating CTA to the presale starting after the second image | Presale | |||||||||||||||
| US | Create Upsell for Airpods | Upsell |
Testing Priorities:
| Language | Description | Page | Priority | Status | Time Frame | Notes | Split Test Ticket | Creative Ticket | DEV Ticket |
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| DE |
| Test Headline Variations on Superboost DE presale page | Presale | Collect 3 headlines from Jeff These headlines can add on to the AD copy. | |||||||
| DE | Test new main images on the Superboost DE Presale page | Presale |
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| EN | Create Upsell for invisi - charger |
| EN | Add a product link to the copy of the presale closer to the top | presale | Design | 20mins - CMS | N/A | ||||||||||||
| Test in a Nordic Geo | Add Trust Logos to Order page under CTA | OP | 5 | Design | 2 hours - Design 1-day DEV |
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| EN | Build visual hierarchy with color / and text size (example booking.com) | OP | Design | 1-day Design |
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| EN | Optimize mobile for older demographics ( text size, spacing, etc...) | https://test.thegadgetreviewguy. com/en/order-v1.html | Design | 3-days - Research / Design |
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| EN | Add a sliding card, just below the total, better if it has a discreet but catchy effect (glow or shine or shadow or heartbeat, etc) that says something like: Your current selection is "$xx", if you add "x" more boosters/antennas/ W/E, you will be saving "$xx". Then a button "Yes, add "x" more boosters to my order" | https://test.thegadgetreviewguy. com/en/order-v1.html | Design | 2-hours - Research / Design 1-day DEV | Mockup |
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| EN | Wheelio - remove the email field | https://test.thegadgetreviewguy. com/en/order-v1.html | Design new Mockup | 3 days DEV | N/A | ||||||||||||
| EN | Create a down-sell option for the Wifi adapter upsell product | ||||||||||||||||
| EN | Free Gift - Exit Pop |
Ideation List:
| Language | Description | Page | Priority | Status | Time Frame | Notes | Split Test Ticket | Creative Ticket | DEV Ticket | |
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