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Pre-sale Page Tests:

BrandDescription Page PrioritySplit Test TicketCreative TicketDEV Ticket
SuperBoost / EN

Replace Testimonials on Presale

Replacing the testimonials will real ones will increase our standings with Google and refresh our copy. We are hoping for an increase in CTR or no change.

https://www.thegadgetreviewguy.com/en/pre-4a.html

done
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyAN-1530
N/A
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyDFSB-2753
SuperBoost / EN

Encourage customer purchase more in the presale story.

Concept: Our guy purchased other two additional items and then another 3 as gifts for his family. He regretted to not buy the 5 altogether since the 5 piece discount is incredible.

https://www.thegadgetreviewguy.com/en/pre-4a.html

2
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyAN-1530
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyDC-1492
SuperBoost / ENAdd a product link to the copy of the presale closer to the tophttps://www.thegadgetreviewguy.com/en/pre-4a.html25% OFF discount on entire funnel flow






Interstitial Page Tests:

DEV
BrandDescription PagePrioritySplit Test TicketCreative Ticket Ticket
LiveWave / DESetup new interstitial for LiveWave DE (Rod's Page)

View file
namelivewave_interstitial.zip
height250

1N/AN/A
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyDFSB-2766
LiveWave / DERewrite / Design  TVRadius interstitial page to Sale LiveWaveN/A
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyDC-1491





Order Page Tests:

DEV DFSB-2782
BrandDescriptionPage  PrioritySplit Test TicketCreative Ticket TicketSuperBoost / EN

Make 2 unit the Bestseller

https://test.thegadgetreviewguy.com/en/order-v1.htmldone
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyAN-1531
N/A
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
key
TBDAdd Trust Logos to Order page under CTAhttps://test.thegadgetreviewguy.com/en/order-v1.html
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyAN-1583
TBDCreate Better Offers Selections (ex. Buy 2 get 1 free)https://test.thegadgetreviewguy.com/en/order-v1.html
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyAN-1585
TBDChange the wording in the yellow bar and show the original price of the product crossed out before the 50% Off https://test.thegadgetreviewguy.com/en/order-v1.htmlTBDAdd sell out risk highhttps://test.thegadgetreviewguy.com/en/order-v1.htmlTBDAdd the number of people looking at the offer right now. https://test.thegadgetreviewguy.com/en/order-v1.htmlTBDBuild visual hierarchy with color / and text size (example booking.com)https://test.thegadgetreviewguy.com/en/order-v1.htmlTBDOptimize mobile for older demographics (  text size, spacing, etc...)https://test.thegadgetreviewguy.com/en/order-v1.htmlTBDRemove Taxes and Fees
https://test.thegadgetreviewguy.com/en/order-v1.htmlSuperBoost / EN

Name Packages (example “Family Pack”)

https://test.thegadgetreviewguy.com/en/order-v1.html
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyAN-1531
SuperBoost / EN

Add a sliding card, just below the total, better if it has a discreet but catchy effect (glow or shine or shadow or heartbeat, etc) that says something like: Your current selection is "$xx", if you add "x" more boosters/antennas/ W/E, you will be saving "$xx". Then a button "Yes, add "x" more boosters to my order"

https://test.thegadgetreviewguy.com/en/order-v1.html
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyAN-1531
SuperBoost / EN

Instead of the sliding card (or split test vs sliding card) change the content of the FOMO to notoriously reflect some cases where customers bought more than one. Easier and faster to implement than the sliding card, but the lower possible impact in performance.

https://test.thegadgetreviewguy.com/en/order-v1.html
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyAN-1531
SuperBoost / EN

Add discounts or "net save amount" to each booster quantity row. We want them to know how much they're saving with each package.

https://test.thegadgetreviewguy.com/en/order-v1.html
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyAN-1531
N/A
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyDFSB-2784
SuperBoost / EN

Add Free Shipping on 2 more units.

https://test.thegadgetreviewguy.com/en/order-v1.html
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyAN-1531
N/ASuperBoost / ENWheeliohttps://test.thegadgetreviewguy.com/en/order-v1.html



Post Upsell #1 Tests:

...

Creative 1
DescriptionPagePrioritySplit Test Ticket TicketDEV TicketSuperBoost / ENRevise copy/image on the current offerhttps://www.thegadgetreviewguy.com/en/special-offer-adapter.html
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyAN-1532
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyDC-1487
SuperBoost / ENTest against MirrorCast / AirTVhttps://www.thegadgetreviewguy.com/en/special-offer-adapter.html1
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyAN-1532
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyDC-1487








Post Upsell #2 Tests:

DEV

Revise copy/image on the current offer

  • Image use gif showing expanded signal

  • Copy should explain why they need one more (possibly based on region?)
    BrandDescriptionPagePrioritySplit Test TicketCreative Ticket TicketSuperBoost / ENPricing Testhttps://www.thegadgetreviewguy.com/en/special-offer-mini-booster.html1
    Jira Legacy
    serverSystem JIRA
    serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
    keyAN-1532
    SuperBoost / ENhttps://www.thegadgetreviewguy.com/en/special-offer-mini-booster.html2
    Jira Legacy
    serverSystem JIRA
    serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
    keyAN-1532
    Jira Legacy
    serverSystem JIRA
    serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
    keyDC-1487
    SuperBoost / EN

    Dynamic Upsell (use winning variation from above)

    • upsell will only show up if they order the 1 unit on the order page

    https://www.thegadgetreviewguy.com/en/special-offer-mini-booster.html3
    Jira Legacy
    serverSystem JIRA
    serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
    keyAN-1532











    Post Upsell #3 Tests:

    ...

    DEV
    DescriptionPagePrioritySplit Test TicketCreative Ticket Ticket











    Exit Pop Tests:

    ...

    DEV DFSB-2777
    DescriptionPagePrioritySplit Test TicketCreative Ticket Ticket
    SuperBoost / EN

    $5 Dollars Off

    Theory - By reducing the exit pop savings from $10 to $5 we will recoup the extra $5.

    https://test.thegadgetreviewguy.com/en/order-v1.html1
    Jira Legacy
    serverSystem JIRA
    serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
    keyAN-1528
    N/A
    Jira Legacy
    serverSystem JIRA
    serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
    keyDFSB-2777
    SuperBoost / EN

    Buy 2 get 1 FREE

    Theory - Increasing value proposition produce a higher take rate.

    https://test.thegadgetreviewguy.com/en/order-v1.html1
    Jira Legacy
    serverSystem JIRA
    serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
    keyAN-1528
    N/A
    Jira Legacy
    serverSystem JIRA
    serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
    keyDFSB-2777
    SuperBoost / EN

    $10 Off if they 2 or more units

    Theory - by incentivizing the customer to buy more to save money will increase TR

    https://test.thegadgetreviewguy.com/en/order-v1.html2
    Jira Legacy
    serverSystem JIRA
    serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
    keyAN-1528
    N/A
    Jira Legacy
    serverSystem JIRA
    serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
    key