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| Live Since | Current Status | Site Property | Preview Link? | Topic | Reason | Notes | ||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| July 18th19th | Collecting Data | Euphoric Feet FR | https://www.euphoricfeet.com/fr/order.htmlTV Fix FR | Checkout Page, Trust SealsHeadlines | Improving CVR | A/B Test from Aaron Jacques (Unlicensed) | July 17th | Collecting Data | Euphoric Feet DE | https://www.euphoricfeet.com/de/order.html | Checkout Page, Trust Seals | Improving CVR | A/B Test from Aaron Jacques (Unlicensed)||||||||||||
| July 5th, 2018 | Collecting Data; Variation is doing well | TV Fix EN | https://www.freeseetv.com/tvfix/en/order-split.html | Checkout Page, Removing Elements | To see if a simplified checkout with less required fields will increase CVR | Had to reset on July 12th because of front-end issue where the split test page could not accept credit card payments. | ||||||||||||||||||
| July 13th, 2018 | Collecting Data; Variation is winning | MindInsole EN | Removing Steps/Preselecting Warranty | Increase CVR | Had to flush on July 15th. | July 17th, 2018 | Collecting Data | TV Fix DE | A/B Test | Removing Steps/Preselecting Warranty | Increase CVR | July 17th, 2018 | Collecting Data | TV Fix FR | A/B Test | Removing Steps/Preselecting Warranty | Increase CVR | July 17th, 2018 | Collecting Data | TV Radius BR | A/B Test | Removing Steps/Preselecting Warranty | Increase CVR/AOV | Initial idea from Bruce, added a "no headline" test out of curiosity No Headline aspect has been cut, only "5 limit" vs. Control |
July | Collecting | MindInsole EN | Upsell_Update Tests | CVR/AOV | 2 update variations vs the control | |||||||||||||||||||
July | Collecting Data | TVFix | Localized Trust seals for German Order Page | CVR | ||||||||||||||||||||
July | Collecting Data | TVFix FR | 14day Guarantee for European Countries | CVR | ||||||||||||||||||||
| August 3rd | Collecting Data | MindInsole EN | 14day Guarantee | CVR | On 3 diff price versions |