BA - Kelly Donaldson
Split Testing - https://docs.google.com/spreadsheets/u/1/d/1tsV64xeaJHDeGZX3NTzgOJ-92rmdhfpddgj008qhfzo/edit?usp=drive_web&ouid=101867788754402939158
KPI Priority - CVR

Completed
Priority	Change	Steps	Goals	Ticket Links	Completion Status	Deployment ETA	Extra Notes
1	Upsell Order Change + Creation	Please create an upsell based on this, from this pricing grid (fixed to 20%) Upsell order should be Warranty - Upsell 1 - Delayed Mini		DFSB-3214 - Getting issue details... STATUS	LAUNCHED	Sept 24th	https://www.buykompresskinetic.com/en/special-offer-arch.html https://www.buykompresskinetic.com/en/special-offer-warranty20.html https://www.buykompresskinetic.com/en/special-offer-mini-sock.html
2	Upsell Test	Please prepare standard upsell templates for the 2 extra upsells noted in the first tab here Send Tim final links for split testing	Determine best upsell for the funnel	DFSB-3331 - Getting issue details... STATUS	LAUNCHED	Sept 25th	https://www.buykompresskinetic.com/en/special-offer-sole.html https://www.buykompresskinetic.com/en/special-offer-earbuds.html
3	Pricing Variations	Please prepare 3 pricing variations per here Set them up as separate offers in Everflow and Everflow Mail	Have a variety of different price points available to affiliates Determine best initial price point	DFSB-3235 - Getting issue details... STATUS	LAUNCHED	Sept 16th	OFFER: https://vervedirect.everflowclient.io/offers/1878 https://www.buykompresskinetic.com/en/pre-1.html https://www.buykompresskinetic.com/en/order.html OFFER: https://vervedirect.everflowclient.io/offers/1887 https://www.buykompresskinetic.com/en/pre-1a.html https://www.buykompresskinetic.com/en/order-alt1.html OFFER: https://vervedirect.everflowclient.io/offers/1888 https://www.buykompresskinetic.com/en/pre-1b.html https://www.buykompresskinetic.com/en/order-alt2.html
4	Interstitial			STP-195 - Getting issue details... STATUS	LAUNCHED	Oct 17th	https://www.buykompresskinetic.com/en/index.html Link Repository: https://docs.google.com/spreadsheets/d/12Kz_p1A_HV0WGB6C5L9WW1qctMLxfs_NOFIi2Zw1__8/edit#gid=0
5	Additional Presale	Special Tactics Presale Older (50+) guy injury recovery angle		DFSB-3579 - Getting issue details... STATUS	LAUNCHED	Oct 17th	https://www.buykompresskinetic.com/en/pre-2.html Link Repository: https://docs.google.com/spreadsheets/d/12Kz_p1A_HV0WGB6C5L9WW1qctMLxfs_NOFIi2Zw1__8/edit#gid=0
6	Golden Standard Checkout	Please prepare the new golden standard checkout for all CTC variations	New golden standard checkout	DFSB-3601 - Getting issue details... STATUS	DONE	Oct 25th	https://www.buykompresskinetic.com/en/order-global.html https://www.buykompresskinetic.com/en/order-global-alt1.html https://www.buykompresskinetic.com/en/order-global-alt2.html https://www.sportytechwiz.com/en/order-global.html https://www.sportytechwiz.com/en/order-global-alt1.html https://www.sportytechwiz.com/en/order-global-alt2.html Based on: https://www.thegadgetreviewguy.com/en/order-sp-v5.html
7	Presale 1 Variation	Test with swapping out the images for GIFs	Increase CTR	DFSB-3800 - Getting issue details... STATUS	DONE	Nov 13th	https://www.buykompresskinetic.com/en/pre-1-gif.html
8	Progress Bar Loader			DFSB-3715 - Getting issue details... STATUS	DONE	Nov 13th	https://www.buykompresskinetic.com/en/pre-2h.html
9	DE funnel variation			DFSB-3307 - Getting issue details... STATUS DFSB-3664 - Getting issue details... STATUS	LAUNCHED	Oct 15th	Copying over for ST STP-270 - Getting issue details... STATUS
10	FR funnel variation			DFSB-3313 - Getting issue details... STATUS	LAUNCHED	Nov 8th	Waiting on Pre-2 + Index DFSB-3844 - Getting issue details... STATUS Copying over to ST STP-273 - Getting issue details... STATUS
11	Additional Presale	Nurse-angle presale		DC-2083 - Getting issue details... STATUS	In design	December 9th	Will be pre-3.html



In Progress
Priority	Change	Steps	Goals	Ticket Links	Completion Status	Deployment ETA	Extra Notes
1	Additional Presale	Special Tactics Presale		STP-237 - Getting issue details... STATUS	In design	EOY	Will be pre-4.html
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