AirTV Mini Optimization Plan

Owned by Tim Shuvaloff
Last updated: Oct 01, 2019 by Tyler Hesketh (Unlicensed)

BA - Tyler Hesketh
Split Test Results - https://drive.google.com/drive/u/1/folders/1AMWfoDaoshGANTmAzoVaPlqRLaciGkPQ
KPI Priority - CVR

CURRENT PRIORITIES
PriorityChangeStepsGoalsTicket LinksCompletion StatusDeployment ETAExtra Notes

3

Pricing Variations
  1. Please prepare 3 pricing variations per *TBA*
  2. Set them up as separate offers in Everflow and Everflow Mail

Have a variety of different price points available to affiliates

Determine best initial price point

LCTC
AN-1785 - Getting issue details... STATUS


HCTC
AN-1786 - Getting issue details... STATUS



COST MAY CHANGE, WAITING FOR CONFIRMATION BEFORE SENDING PRICING REQUEST CHANGES 9/23
1

Upsell Order Change + Creation

  1. Please create an upsell based on this, from *TBA*
  2. Upsell order should be Warranty - Upsell 1 - Delayed Min

 DC-1889 - Getting issue details... STATUS

Done, waiting for warranty
2Upsell Test
  1. Please prepare standard upsell templates for the 2 extra upsells noted in the first tab here
  2. Send Tim final links for split testing
Determine best upsell for the funnel DFSB-3395 - Getting issue details... STATUS

Upsells are live (bundle and antenna with dm). See site flow link

TRYING TO ADD SLINGTV

COMPLETED ITEMS
PriorityChangeStepsGoalsTicket LinksCompletion StatusDeployment ETAExtra Notes