May 14, 2020 - InfinitiKloud Ideas Brainstorm
InfinitiKloud Ideas Brainstorm
Current Profit Margin: 21.2%, Current AOV: increasing for the month of April
Main Focus of discussion: increasing CVR on IK funnels.
Checkout
Current CVR: 4.5%
Current default OP: https://www.infinitikloud.com/en/order-sd-g2-alt.html
Have another design that incorporates the GB choices into the unit selection, in order to have customers have 1 less choice to make
Test with free shipping during this time period (Note: there is currently a version being developed that is lowered shipping, with GB selector moved down below unit selection)
Warranty bump offer directly on OP
Test with just 128GB memory, since that has the highest TR from the 3 choices.
Test with bundled packages for the GB memories and quantity selector.
Test with an interstitial and order page hybrid (lower priority as it takes the most effort)
Upsell
Test different products for upsells, as the current upsell TR on 2nd upsell product is not optimal.
Test with product package along with warranty bump offer