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BA - Kelly Donaldson
Split Test Results - https://drive.google.com/drive/u/1/folders/1gWNbLCc1xSYBFe2Sr8OvEVoCyrKZE34s
KPI Priority - CVR

PRIORITIES LIST
PriorityFunnel ClassChangeStepsGoalsTicket LinksCompletion StatusDeployment ETAExtra Notes
1ST Checkout, MindInsole ENPricing

1. Prepare new offer with Ops at a CPA for $35 for release to affiliate team with this checkout - https://www.mindinsole.com/en/order-st-a.html

Bringing up to Standard


LAUNCHEDSept 12th

EF Offer: https://vervedirect.everflowclient.io/offers/1884

Presale 4 (to Interstitial):
https://www.mindinsole.com/en/pre-4-st-b.html?iep=true 

Presale 5 (to Interstitial):
https://www.mindinsole.com/en/pre-5-st-b.html?iep=true 

Interstitial:
https://www.mindinsole.com/en/index-st-b.html?iep=true 

Checkout:
https://www.mindinsole.com/en/order-st-b.html?iep=true 


ST - Presale
MindInsole EN

Removing irrelevant or distracting content
  1. Remove copy for both testing DotCMS
  2. Create 2 new URL links 
Increase CTR / CVR
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keySTP-134
currently in DotCMSSept 17 or 18 if needed 

Presale 4 
https://www.mindinsole.com/en/pre-4-st.html


ST - Presale
MindInsole EN 
Image and headline test
  1. request headlines from Jeff or Scott
Increase CTR / CVR
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keySTP-137

currently in
COPY


Presale 4 
https://www.mindinsole.com/en/pre-4-st.html

ST - Presale
MindInsole EN
Create Female angle narrative
  1. request copy from Jeff Goodman
Increase CTR / CVR
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keySTP-126
currently in
COPY

Presale 4 
https://www.mindinsole.com/en/pre-4-st.html

ST - Presale
MindInsole
Create a new presale - SB story style 
    1. request copy from Jeff Goodman
Increase CTR / CVR
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keySTP-139
currently in
COPY



COMPLETED ITEMS
PriorityFunnel ClassChangeStepsGoalsTicket LinksCompletion StatusDeployment ETAExtra Notes
1ST Checkout, Euphoric Feet DENew Pages

1. Prepare DE Checkout and translation to ST and Affiliate Teams using this template https://www.mindinsole.com/en/order-st-a.html

2. New offer with Ops, CPA at $35 (two new offers, one for ST, one for all else)

New checkout option for AM team
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keySTP-107

LAUNCHED


Sept 11th

Please see offers below Tim Shuvaloff

ST Offer:

https://vervedirect.everflowclient.io/offers/1882

https://www.euphoricfeet.com/de/pre-st.html?iep=true
https://www.euphoricfeet.com/de/index-st.html?iep=true
https://www.euphoricfeet.com/de/order-st.html?iep=true

Affiliate Offer:

https://vervedirect.everflowclient.io/offers/1883

https://www.euphoricfeet.com/de/pre-st-a.html?iep=true
https://www.euphoricfeet.com/de/index-st-a.html?iep=true
https://www.euphoricfeet.com/de/order-st-a.html?iep=true

2ST Style funnels, WarrantyNew Pages
  1. Add this warranty (changed for brand) as firstupsell on all campaigns in MindInsole/Euphoric Feet ST Funnels ( https://www.thegadgetreviewguy.com/en/special-offer-warranty20.html
  2. Upsell order should be - Warranty, Upsell, Delayed Mini
  3. Inform Ops of change so they can change tracking set-ups (should be right before publish)

Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keySTP-107

DONE

Sept 11th

https://www.euphoricfeet.com/de/special-offer-warranty20.html

https://www.mindinsole.com/en/special-offer-warranty20.html



















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