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Jennie Hang

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BA - Jennie Hang
Split Test Results - https://drive.google.com/drive/u/1/folders/1o6tDOJoiNpxwt4tTUoOfusExRE8KzBVW
KPI Priority - CVR

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CURRENT PRIORITIES
PriorityFunnel ClassChangeStepsGoalsTicket LinksCompletion StatusDeployment ETAExtra Notes
1All FunnelsPages Renovations, All Geos
  1. 3. Add this warranty (changed for brand) as second upsell on all campaigns in InfinitiKloud (after upgrade) and remove existing warranty widgets – https://www.thegadgetreviewguy.com/en/special-offer-warranty20.html
  2. Upsell order should be - Upgrade, Warranty, Upsell, Delayed Mini
Bring funnel up to standards
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyDFSB-3294
PENDING9/20
2Pricing Variations, Standard CheckoutAdd pricing variations and requisite Presale and Interstitial Assets
  1. Follow this pricing grid, tabs "IK 64 SC, 39 C2C"
  2. Follow this pricing grid, tabs "IK 64 SC, 29 C2C"
  3. Create corresponding presale and interstitial assets to support them:
    - https://www.myinfinitikloud.com/en/order-a.html
    - https://www.myinfinitikloud.com/en/pre-a1-v2.html

4. Set them up as separate offers in Everflow

Create additional traffic testing opportunities

(Despite the domains I used, please prepare this for both myinfinitikloud, and infinitikloud)

Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyDFSB-3374

Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyDFSB-3375

PENDING

3High Performance FunnelCreating additional web assets
  1. Getting DE and FR translations
  2. Creating the below assets in their respective languages:
    https://www.myinfinitikloud.com/en/pre-a1-v2.html
    https://www.myinfinitikloud.com/en/index-a.html
    https://www.myinfinitikloud.com/en/order-a.html

Create additional traffic testing opportunities

(Despite the domains I used, please prepare this for both myinfinitikloud, and infinitikloud)

Jira Legacy
serverSystem JIRA
columnskey,summary,type,created,updated,due,assignee,reporter,priority,status,resolution
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyDFSB-3370

Jira Legacy
serverSystem JIRA
columnskey,summary,type,created,updated,due,assignee,reporter,priority,status,resolution
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyDFSB-3373

PENDING











CURRENT PRIORITIES
PriorityFunnel ClassChangeStepsGoalsTicket LinksCompletion StatusDeployment ETAExtra Notes

Affiliate Descriptive Checkout, GlobalCosmetics

1. Prepare Global Descriptive Checkout with 1 Unit selected in the middle
    a. Using template here - https://www.infinitikloud.com/en/order-list-q1-global.html

2. Have Ops add link under the existing offer (default global), but also provide link to Tim for split testing

Increase CVR, likely negative effect on AOV. NOT A SPLIT TEST

Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyDFSB-3196
DONE + LIVE9/11

Link: https://www.infinitikloud.com/en/order-list-mq1-global.html


ST Checkout, Opening to Affiliates - for Global EN campaignNew Pages
  1. https://www.myinfinitikloud.com/en/order.html copy this exactly, Affiliate CPA is to be $38 (EDIT)
  2. Set new offer with Ops, but also provide link to Tim for split testing
New checkout option for AM team
Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyDFSB-3238
Done + LIVE9/13

ST Global EN Checkout: https://www.infinitikloud.com/en/order-alt-global.html


"Code" funnelsRe-ordering, new pages
  1. Get Ops to update CPA of all "code" funnel options with a $15 CPA 
  2. Update this link so that the code option is in the middle, and highlighted the most
  3. Update this link , just move the code above the product
  4. Update this link, same as Point 3
  5. Prepare ST version of the checkout with options as in Point 1 (order-v1), using this template. Code should be the first option, highlighted
  6. New Offer with Ops for "code funnel"
Emphasize the code so that we can run at a low CPA and CPI focus

Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyDFSB-3139

Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyDFSB-3148

Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyDFSB-3147

Jira Legacy
serverSystem JIRA
serverIdb5f78b4b-8603-3879-a97e-a16b5dacbf76
keyDFSB-3246

DONE9/13Order list V3 (Split testing only): https://www.infinitikloud.com/en/order-list-v3.html


















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