Upsell Smoke Tests (Q3)

Purpose - This is a long term plan that will help the teams discover new innovative products that would boost AOV and overall profit margin.

Details - smoke tests will not have crm campaigns or payments linked to them, we are testing for the customer’s interest of the product, without purchasing any stock.

Reference Ticket - https://dfoglobal.atlassian.net/browse/STP-163 (smoke test created previously)

Deliverables - each week, we will aim to launch at least 2 smoke test pages in total as a team

• Ticketing to creative team: please find clear product images online (for design team) and detail out any product info you can gather (for copy team)

• Ticketing to dev team: please clearly state that this page is for smoke testing, no upsell campaigns would be needed to link to the main campaign. Please also have the team add clickid parameter for the CTAs

Current Brands Listed for Smoke Testing

• Blaux Personal Fan - https://dfoglobal.atlassian.net/browse/SPLIT-726

• BuzzBGone - https://dfoglobal.atlassian.net/browse/SPLIT-725

• NeckRelax - https://dfoglobal.atlassian.net/browse/SPLIT-724

• Fitness Tracker (OshenWatch) - https://dfoglobal.atlassian.net/browse/SPLIT-723

For each individual test you are interested/decided to pick up, please open the corresponding ticket, and log the product name below.