KompressKinetic Socks Optimization Plan

BA - Kelly Donaldson
Split Testing - https://docs.google.com/spreadsheets/u/1/d/1tsV64xeaJHDeGZX3NTzgOJ-92rmdhfpddgj008qhfzo/edit?usp=drive_web&ouid=101867788754402939158
KPI Priority - CVR

Priority	Change	Steps	Goals	Ticket Links	Completion Status	Deployment ETA	Extra Notes
3	Pricing Variations	Please prepare 3 pricing variations per here Set them up as separate offers in Everflow and Everflow Mail	Have a variety of different price points available to affiliates Determine best initial price point	DFSB-3235 - Getting issue details... STATUS	LAUNCHED	Sept 16th	OFFER: https://vervedirect.everflowclient.io/offers/1878 https://www.buykompresskinetic.com/en/pre-1.html https://www.buykompresskinetic.com/en/order.html OFFER: https://vervedirect.everflowclient.io/offers/1887 https://www.buykompresskinetic.com/en/pre-1a.html https://www.buykompresskinetic.com/en/order-alt1.html OFFER: https://vervedirect.everflowclient.io/offers/1888 https://www.buykompresskinetic.com/en/pre-1b.html https://www.buykompresskinetic.com/en/order-alt2.html
1	Upsell Order Change + Creation	Please create an upsell based on this, from this pricing grid (fixed to 20%) Upsell order should be Warranty - Upsell 1 - Delayed Mini			PENDING	Sept 20th	Needs to be active before we go live in Everflow https://www.buykompresskinetic.com/en/special-offer-arch.html https://www.buykompresskinetic.com/en/special-offer-mini-sock.html
2	Upsell Test	Please prepare standard upsell templates for the 2 extra upsells noted in the first tab here Send Tim final links for split testing	Determine best upsell for the funnel	DC-1853 - Getting issue details... STATUS	PENDING	Sept 20th	Needs to be active before we go live in Everflow