Preorder SOP

Quick Info

FE Contact Person

Ngoc Dang/ An Nguyen

Project queue

https://dfoglobal.atlassian.net/wiki/spaces/PQP/pages/578125923

Document status

DRAFT

Link Repository

https://docs.google.com/spreadsheets/d/1ImWvdacbbUa55Ze5CRiljKlTm8lc8bMEsvwW9pEq29U/edit#gid=0

Pricing

https://drive.google.com/file/d/1Tiwq26Zkj8mqNDAd-Cceq_kffK96VEVF/view

Site flow

Presale → Interstitial → Checkout with popup upsell

→ Warranty Upsell → Confirm

Operational docs

https://dfoglobal.atlassian.net/wiki/spaces/CSP/pages/567935194/IK%2BPre-Order%2BBackend%2BRevamp

https://dfoglobal.atlassian.net/wiki/spaces/CSP/pages/622755844

Below is checklist of how to build “preorder compliant”

Product in Queue

Top Preorder

IK Gen2, Fever Patrol, RangeXTD, Mobile Klean

Preorder in queue (For LeadGen)

The rest in https://dfoglobal.atlassian.net/wiki/spaces/PQP/pages/578125923

Leave as Straight Sale

SuperBoost, NeckRelax, TVBuddy Gen1

https://dfoglobal.atlassian.net/browse/DFSB-4324

https://dfoglobal.atlassian.net/browse/DC-2896

https://dfoglobal.atlassian.net/browse/AN-2187

Templates

 

Presale

Regular high performing presale page with preorder related copy. The deposit is at $14 per unit.


Interstitial

Regular high performing interstitial page with preorder related copy. The deposit is at $14 per unit.

The interstitial page can always be added to the flow after launch, this is not a mandatory for preorder funnel at launch


Checkout

Regular high performing golden-styled checkout page with preorder related copy.

The unit order is: 1-2-3*-4

Price must indicate it’s deposit only. 3 unit is recommended and preselected.

Price Format: Only [discounted price] Deposit

Importance:

Warranty Seal copy: https://www.feverpatrol.com/en/order-res-1.html

Below Order Summary Copy:

XX = Quantity

YY = Total Unit Price

FAQs: Other than product specifics FAQs, these FAQs need to be presented in every preorder funnel

 


Warranty Upsell

Regular high performing Lifetime Warranty with specific copy

 


Upsells

 

Please use regular golden standard for upsells

  • 3 CTA buttons

  • Reviews at the bottom

  • Note the preorder copy of: “Deposit Paid Today: $xx“ “We will ship it out to you FREE in the same order. The total amount of $xx.xx after deduction will be charged when the package is ready to ship.”

 


Confirmation Page

Preorder funnels have their own specific confirmation page, in which such info as the amount of money charged at each installment and the total amount of money charged have to be presented clearly.

Update Warranty to become Normal Charge instead of PreOrder



Confirmation Email

Needs to breakdown payment at each installment and total amount charged

Needs to trigger email at each installment in this order

  • Order confirmation in which states deposit amount and future charges

  • Payment confirmation at IP confirmation (+ approx. 14 days)

  • Payment confirmation at Factory confirmation (+ approx. 14days)

  • Shipment confirmation at shipment, in which states product charges balance (+ xxdays


Billing Model

Each purchase will be split into 4 installments, except for Lifetime Warranty which will charge full price when order made. The 4 installment milestones are:

  • Order made (deposit)

  • IPC (intellectual property confirmation, +14days after the order-made day)

  • Factory Order confirmation (+ 28days after order-made day)

  • Shipment (product ready to ship)