Marketplace Management
- Susanna Romanelli (Unlicensed)
What is a Marketplace?
A Marketplace is a multivendor platform where retailers can come together to sell their products or services to a curated customer base. Some examples of a marketplace are eBay, Amazon, Walmart, Etsy, Mercado Livre, etc.
Marketplace Definition at eCRM
There are three platforms in eManage CRM that are considered Marketplace, these are Shopify, Walmart, and Amazon.
These Marketplaces can be integrated with eManage CRM using the eOne app.
Through this integration, the sales/orders coming from one of these platforms are imported into CRM, in order to be fulfilled.
Thus, eManage CRM is used to:
Which is the goal behind the Marketplace Management feature?
Marketplaces were designed with one focus in mind:
To bring to final customers a better insight into the offer they are about to purchase at Walmart/Amazon/Shopify by providing those customers with stock/inventory quantity information at hand, displaying them on the user interface page.
Also, it makes it possible to determine whether the fulfilment will be shipped out from one or more warehouses registered inside eCRM.
The eOne app, which is the link between eCRM and Walmart, Amazon, and Shopify, brings orders and their information via API to our system by registering them in it as well as using this data to display at the customer’s page interface the available stock of the item in question in real life.